zlatibor_serbia

THE SERBIAN ST. MORITZ

COMPARISON WITH THE REGION

In comparison to similar destinations, Zlatibor has the advantage of having a well-developed tourism infrastructure. Meeting guests are rarely bored during their stay and this holds true for all seasons. The city centre is a city in itself and, together with the diverse choice of restaurants and tourist offer, enables various experiences. To make it onto the international scene the key would be better road accessibility, which is soon to be realised. Until the completion of the road connection, Zlatibor’s meeting events will remain mostly local. Such events should be followed by a better local organisation and systematic work when it comes to qualified personnel. Zlatibor is undoubtedly a destination with huge potential for development.

zlatibor_serbia

MTLG INDEX / 2019 EDITION

DESTINATION CAPACITY

The number of 4* and 5* category hotel rooms: 1,327
The number of 4* and 5* category hotels: 8
Banquet hall maximum capacity: 650
The largest hall in the city (in m2): 14,300 m2
Destination population: 2,821
Maximum hall capacity in theatre style: 1,200

zlatibor_serbia

DESTINATION INDICATORS 2019

ICCA Index – worldwide ranking – numbers of meetingsNA / 1.02
ACI Airport Connectivity Index100 / 2.18
Numbeo Quality of Life Index175,10 / 3.53
Numbeo Safety Index62,33 / 3.44

MTLG CATEGORY

M  MEETING DESTINATION

Destinations that can host up to 1,200 congress attendees.

OVERALL PERFORMANCE

ZLATIBOR INDIVIDUAL GRADES 2019
Natural and cultural factors:4.80
General and transport infrastructure:4.54
Tourist infrastructure:4.71
Meeting infrastructure:4.47
Subjective grade:4.68
Marketing Buzz:4.00
ICCA index:1.02
Numbeo quality of life Index:3.53
Numbeo Safety Index:3.44
ACI Airport Connectivity Index2.18
DESTINATION MARK:3.74

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SOURCEKONGRES MAGAZINE
A long-time meetings industry addict, Gorazd is the Founder and owner of marketing and event agency Toleranca Marketing. He has many years of experience in planning, preparing and carrying out large international meetings and exhibitions. As the founder of the "Power to the Meetings" methodology, he still firmly believes in the power of live events and human to human communication. He is also the author of numerous articles and editor-in-chief of the meetings industry magazine Kongres Magazine.