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The event of the summer – the 4th Conventa Crossover conference of experiential marketing and event management took place between 28th and 30th August in Cankarjev dom, Ljubljana. As tradition dictates the conference was accompanied by the selection of Conventa Best Event Award winners for the best event of New Europe. The B2B category award was accredited to the Italian AIM Group International with the IBA Welcome Party, the Slovak Creative Pro agency convinced the jury with its Run For The Oceans event, winning in the B2C category, and the Slovenian group Jezeršek Gostinstvo d.o.o. received the award in the crossover category with the exceptional European Food Summit.

29 influential speakers in the field of marketing and event management took the audience on a stimulating journey. The experts gave an insight into the creative as well as the strategic elements of the industry and left the captivated audience motivated for their next projects.


»We are delighted that event management is taking a turn towards experiential marketing. Last week Ljubljana was at the forefront of the individual-tailored meeting industry revolution. This fills me with special pride, as well as with hope that our participants will use their newly acquired knowledge at the future events they will organize. « – Gorazd Čad, founder of Conventa Crossover.

The second day of the event was wrapped up with the announcement of the winners of the coveted Conventa Best Event Award 2019. According to Gorazd Čad »the Conventa Best Event Award encourages, inspires, celebrates and awards the best. Promoting the best events is of crucial importance for the industry’s progress. We are thrilled there are so many enthusiasts that can stand up to the best in the world. According to our international jury, the quality of the submitted works rises every year. «


The very best agencies of New Europe entered their events into the competition to win in the B2B, B2C and the crossover category. The winners in the respective categories were AIM Group International with the IBA Welcome Party, Creative Pro with the Run For The Oceans event and Jezeršek Gostinstvo d.o.o. with the European Food Summit. It was only fitting to include the experienced audience in the voting process, who after a careful deliberation chose their favorite event to be the launch of Axe Throwing Europe – Sekiromet by Escape Room Enigmarium and the Orehov Gaj Group.

The AUDIENCE AWARD goes to...

The BEST B2B EVENT AWARD goes to...

The BEST B2C EVENT AWARD goes to...


2nd place


The entire Conventa Crossover festival summed up to plentiful interactive lectures, off-site workshops, intriguing talks and enticing surprise elements. Fruitful discussions were the thread of the event and left the participants wanting more, for which they will have to wait until Conventa Crossover 2020.