This autumn the Croatian tourism company Valamar Riviera d.d. is starting the construction of the largest Croatian resort worth a total of 105 million euros. The company will transform the Hotel Pical 2* in the seafront town of Poreč into a luxury year-round 5-star resort hotel with around 500 accommodation units.
The resort will accommodate as many as 1,700 guests and boast seven bars and seven restaurants, swimming pools with 2,200 square meters of water surface, indoor swimming pool, wellness centre, and a beach with Sundance beach club. Hotel will also provide a congress centre for 1,200 guests.
The construction of this resort is considered to be the largest single investment in Croatian tourism, and the completion of the investment is planned for 2021. With the investment, the company wants the new resort in the Pical zone in Poreč together with the Valamar Collection Marea Suites 5* which was opened this year, to become the flagship leisure area in Poreč and one of the most attractive holiday spots in Croatia.
Investment into the largest Croatian resort is coming together with several other investments by Valamar Riviera that represent the company’s investment strategy to reposition the hospitality portfolio towards premium products and services. “Valamar has successfully completed the investment cycle and business goals for the previous 3-year period and is about to start a new development phase. We plan to continue growing Valamar following our formula for success which is based on sustainable and socially responsible investments in employees, products and destinations,” says Željko Kukurin, CEO at Valamar Riviera.
This year’s investments worth 107 million euros were successfully completed and brought company’s investments to a total of 782 million euros in Croatia’s tourism so far. The next annual investment cycle is worth 80 million euros and the development strategy for the forthcoming 3-year period will be presented by the end of this year.