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CROSSROADS DALMATIA

COMPARISON WITH THE REGION

Among the Adriatic congress destinations Split has become serious competition to Dubrovnik in the last years. The main disadvantages of the destination are bad cooperation between the service providers, lack of air traffic connections to key markets and not enough destination marketing. If Split gets a real convention centre in the future, it could become one of the leading congress destinations in the Mediterranean. New and excellent hotel capacities, good road connections to Europe and wonderful surroundings, with islands offering numerous incentive programme opportunities, all bolster this proposition. Split is still one of the most unexploited congress destinations in the Mediterranean.

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MTLG INDEX / 2020 EDITION

DESTINATION CAPACITY

  • The number of 4* and 5* category hotel rooms: 1,762
  • The number of 4* and 5* category hotels: 41
  • Banquet hotel hall maximum capacity: 450
  • The largest hotel hall in the city (in m2): 768 m2
  • Destination population: 178,102
  • Maximum hotel hall capacity in theatre style: 800

DESTINATION INDICATORS 2020

ICCA Index – worldwide ranking – numbers of meetings2,62
ACI Airport Connectivity Index3,18
Numbeo Quality of Life Index3,15
Numbeo Safety Index4,14
Index Banquet/Theatre177,78
Index Hotel Rooms/Theatre45,40

MTLG CATEGORY

M MEETING DESTINATION

Destinations that can host up to 1,200 attendees.

OVERALL PERFORMANCE

SPLIT INDIVIDUAL GRADES 2020 
Natural and cultural factors:4.69
General and transport infrastructure:4.64
Tourist infrastructure:4.84
Meeting infrastructure:4.53
Subjective grade:4.73
Marketing Buzz:4.08
ICCA index:2.62
Numbeo quality of life Index:3.15
Numbeo Safety Index:4.14
ACI Airport Connectivity Index3.18
DESTINATION MARK:4.06
SOURCEKONGRES MAGAZINE
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A long-time meetings industry addict, Gorazd is the Founder and owner of marketing and event agency Toleranca Marketing. He has many years of experience in planning, preparing and carrying out large international meetings and exhibitions. As the founder of the "Power to the Meetings" methodology, he still firmly believes in the power of live events and human to human communication. He is also the author of numerous articles and editor-in-chief of the meetings industry magazine Kongres Magazine.