milano_italy
Photo Credit: Canva/Pixabay

RICH INHERITANCE

COMPARISON WITH THE REGION

Thanks to its strategic position in the heart of Europe, Milan is the destination chosen by millions of visitors each year who come to discover how the city merges the new architectures and infrastructures with its historic and cultural heritage. Milan is the ideal destination for events of all types thanks to its wide range of accommodations, to the many venues for events and to the services available in the city. To top it off, Milan boasts a unique artistic heritage, of which Da Vinci’s Last Supper is the best-known masterpiece. Over 2,400 years of history have bestowed a rich inheritance on the city, with archaeological remains, Roman basilicas, Paleochristian mosaics, gothic cathedrals, Art Nouveau monuments and globally renowned museums.

milano_italy
Photo Credit: Canva/Pexels

MTLG INDEX / 2021 EDITION

DESTINATION CAPACITY

  • The number of 4* and 5* category hotel rooms: 18,370
  • The number of 4* and 5* category hotels: 167
  • Banquet hall maximum capacity: 2,500
  • The largest hall in the city (in m2): 18,000 m2
  • Destination population: 3,249,722
  • Maximum hall capacity in theatre style: 4,000
  • Number of studios for digital and hybrid events 35
  • Average internet speed when organising event 19 Mbps

DESTINATION INDICATORS 2021

ICCA Index – worldwide ranking – numbers of meetings32 / 4.63
ACI Airport Connectivity Index*11.108 / 5.00
Numbeo Quality of Life Index**119,60 / 2.43
Numbeo Safety Index***65,80 / 3.62
Nomad List Overall Score2.85
Digital communication index35 / 1.79
Alexa ranking of website25 / 1.25

 

READ MORE ABOUT THE MEETING EXPERIENCE INDEX: https://kongres-magazine.eu/mtlg-meetologues-of-new-europe/


 

*ACI Europe Airport Connectivity (higher is better) is based on the SEO NetScan connectivity model, which measures airport connectivity in a more comprehensive way. It measures the number and quality of direct/non-stop connections as well as indirect connections via other airports. The NetScan model brings the most relevant connection components of every single market (frequency, travel time, connecting time) together into a single indicator: the Airport Connectivity Index. Find out more at www.aci-europe.org.

**NUMBEO Quality of Life Index (higher is better) is an estimation of overall quality of life by using empirical formula which takes into account purchasing power index (higher is better), pollution index (lower is better), house price to income ratio (lower is better), cost of living index (lower is better), safety index (higher is better), health care index (higher is better), traffic commute time index (lower is better) and climate index (higher is better). Find out more at www.numbeo.com.

***NUMBEO Safety Index (higher is better) is an estimation of the overall level of safety in a given city or a country. Find out more at www.numbeo.com.

MTLG CATEGORY

XL MEETING DESTINATION

Destinations that can host more than 2000 attendees.

OVERALL PERFORMANCE

MILANO INDIVIDUAL GRADES 2021
Natural and cultural factors4.88
General and transport infrastructure4.86
Tourist infrastructure4.98
Meeting infrastructure4.98
Subjective grade4.90
Marketing Buzz4.93
ICCA index - worldwide ranking4.63
Numbeo Quality of life Index2.43
Numbeo Safety Index3.62
ACI Airport Connectivity Index5.00
Nomad List Overall Score2.85
FINAL GRADE4.52
5 YEARS RESULTS20172018201920202021
FINAL GRADENANA4.374.464.52

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