3D MICE event platform
Seoul Convention Bureau has launched a renewed and upgraded 3D MICE event platform, Virtual Seoul 2.0. Four new venues added to provide exhibitions and pre-scheduled appointments (PSA) in addition to pre-existing functions brought the platform to another level that a total solution for MICE event be possible. Newly introducing Content Management System (CMS) allows event planners to customize their events to their preference at their fingertips without going through any IT staff. With the PLUS SEOUL support for online/hybrid events, event planners can utilize the platform at no extra cost thereby expanding destination marketing of Seoul as an optimal MICE city.
Director at Seoul Tourism Organization, Jihyun Kim asserted, “The first version of Virtual Seoul received much attention locally and globally as an innovative case of destination marketing while travelling was strictly restricted. Since Virtual Seoul 2.0 was designed to cover most event types of the MICE industry it will serve a full function as an event platform capable of earning more hosting. Hybrid events are not a trend anymore but another format settling down in the field with ‘living with COVID’ days. As one of the pioneers in this new field, it is the time to be more active in marketing the platform.”
In order to maximize the convenience of utilizing the platform, CMS provides event organizing functions like setting to broadcast VODs and branding functions to post logos, banners, promotion videos across the platform. Guide videos for setting a conference and corporate meeting, virtual exhibitions, PSA business meetings are uploaded to aid event planners and a demo page is open as well.
Please visit https://www.miceseoul.com/vsp for general information about Virtual Seoul 2.0.
