The new collaboration shows a strong commitment from both sides to further strengthen ESAE, to develop the European associations’ communities, and to debate strategic business models of the future and the role of CVBs herein – and all this through mutual knowledge sharing of expertise, best practices, insights, and innovation.
About the new partnership, Kit Lykketoft, Director of Copenhagen Convention Bureau, said: “Forming mutually rewarding and forward-looking strategic partnerships with associations plays a key role in our destination’s meetings strategy. This new alliance offers everyone involved a great opportunity to share vital knowledge and insights within areas such as sustainability and legacy work as well as best practices in general, helping to ensure continued innovation and prosperity.”
“We look immensely forward to collaborating with ESAE and its valued members and, not least, to get valuable feedback from a highly experienced audience. Together, we will be able to strengthen each other’s key forces and interests for the better good of the global association eco-system and society,” Lykketoft continued.
Copenhagen CVB’s world-leading role in notably sustainability and strategic legacy work will be given much attention in the new partnership, particularly through sharing information in the ESAE knowledge library, with the ESAE Legacy Community, and through designated events. All contributing to strengthening the relations between one of the world’s most popular congress cities and Europe’s leading community for association professionals even further.
Mike Morrissey, President of the European Society of Association Executives (ESAE), adds: “I know from experience that Copenhagen is a destination that excels in innovation and support for Associations. This new partnership with ESAE is a wonderful opportunity for associations to gain access to the Copenhagen Legacy Lab’s wealth of knowledge on how to make events more impactful and sustainable. We welcome the Copenhagen Convention team and look forward to their active participation in our ESAE community.”
Further information is available at https://www.wonderfulcopenhagen.com/.
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