granada_spain
Photo Credit: Spain Convention Bureau

CONGRESS CITY WITH TEMPERAMENT

COMPARISON WITH THE REGION

This might come across as something of an exaggeration, but such a rich combination of natural and historical experiences and contrasts is difficult to find in the otherwise attraction-loaded Spain. Granada is nestled between the largest Spanish ski resort of Sierra Nevada and the nearby Costa del Tropico. This creates an unprecedented combination of experiences that attracts both incentive organisers as well as organisers of professional associations. In our view, the number of events would increase with better airline accessibility – the city has great potential in the fields of science and new technologies that are not yet able to be fully exploited.

granada_spain
Photo Credit: Granada Convention Bureau

GRANADA FACT SHEET

Destination population:237,540
The number of 4* and 5* category hotel rooms:4,200
The number of 4* and 5* category hotels:40
The size of the largest hall in the city (in m2):4,000
Maximum hall capacity in theatre style (largest hall in the city)1,999
Banquet hall maximum capacity (largest hall in the city):659
The number of professional studios for digital and hybrid events:NA
Average internet speed when organising events (Mbps):24
granada_spain
Photo Credit: Granada Convention Bureau

DESTINATION INDICATORS 2022

ICCA Index – worldwide ranking 2022111 / 3.62
ACI Airport Connectivity Index*200 / 2.35
Numbeo Quality of Life Index**183.05 / 3.69
Numbeo Safety Index***70.35 / 3.90
GDS IndexNA
Nomad List Overall Score3.15

 

READ MORE ABOUT THE MEETING EXPERIENCE INDEX AT: https://kongres-magazine.eu/mtlg-meetologues-of-new-europe/.

 

*ACI Europe Airport Connectivity (higher is better) is based on the SEO NetScan connectivity model, which measures airport connectivity in a more comprehensive way. It measures the number and quality of direct/non-stop connections as well as indirect connections via other airports. The NetScan model brings the most relevant connection components of every single market (frequency, travel time, connecting time) together into a single indicator: the Airport Connectivity Index. Find out more at www.aci-europe.org.

**NUMBEO Quality of Life Index (higher is better) is an estimation of overall quality of life by using an empirical formula which takes into account purchasing power index (higher is better), pollution index (lower is better), house price to income ratio (lower is better), cost of living index (lower is better), safety index (higher is better), health care index (higher is better), traffic commute time index (lower is better) and climate index (higher is better). Find out more at www.numbeo.com.

***NUMBEO Safety Index (higher is better) is an estimation of the overall level of safety in a given city or country. Find out more at www.numbeo.com.

MTLG CATEGORY

L – MEETING DESTINATION

Destinations that can host up to 2000 attendees.

OVERALL PERFORMANCE

GRANADA INDIVIDUAL GRADES 2022
Natural and cultural factors4.85
General and transport infrastructure4.35
Tourist infrastructure4.81
Meeting infrastructure4.73
Subjective grade4.65
Marketing Buzz4.41
ICCA index - worldwide ranking3.62
Numbeo Quality of life Index3.69
Numbeo Safety Index3.90
ACI Airport Connectivity Index2.35
Nomad List Overall Score3.15
FINAL GRADE4.14
6 YEARS RESULTS201720182019202020212022
FINAL GRADE4.074.024.004.064.064.14

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WHO TO CONTACT

GRANADA CONVENTION BUREAU
C/ Virgen Blanca 9
Granada, Spain
E: granadacb@granada.org
W: https://granadaconventionbureau.org/en/

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