Mia research reveals positive sector recovery

Mia‘s latest research has revealed that a third of organisations within the sector started the year with more confirmed bookings for 2023 than they did in 2019.

Kerrin MacPhie, the chief executive of mia, said: “While the latest forecasts from within the sector give confidence that we are navigating the road to recovery well in testing times, we must remain cautious of ongoing challenges that threaten the industry’s recovery. The value of business cancelled due to rail strikes demonstrates just how the UK’s volatile environment can change forecasts at the flick of a switch. Optimism is winning the race just now, long may it last.”

She added: “Following plans for further rail strikes in March and April, in addition to the end of the energy support scheme, our findings are timely in enabling us to inform government departments on the state of the sector and the attention it requires. It not only supports our lobbying efforts, but our research is also serving as a powerful resource that keeps our sector on the government’s agenda, ensuring business meetings and events get the representation and recognition it needs.”