Sarawak’s business events performance in the fiscal year of 2022 (FY2022) was truly exceptional, as the destination’s industry, led by Business Events Sarawak (BESarawak), exceeded targets in terms of both economic and legacy impact returns. This announcement was made during BESarawak’s 17th Annual General Meeting on June 28, 2023.
In FY2022, the State Convention Fund was revised to the Sarawak Business Events Fund to accommodate all types of business events, enabling Sarawak to secure 100 business events with a projected total economic impact of RM325.3 million, including a direct delegate expenditure of RM177.3 million and tax revenue of RM19.6 million. Ensuring that local communities benefit from these events, an additional 25,896 jobs are expected to arise. The secured events target exceeded 111% while other economic returns exceeded 196%.
With face to face meetings back in full swing, Sarawak hosted 100 business events in the same year fetching RM230.3 million in total economic impact. Direct delegate expenditures injected another RM125.1 million into the economy while 18,275 short and long term jobs were created within the last 12 months.
Sarawak also achieved remarkable success in international bidding, securing 100% victory in all bids with a projected total economic impact of RM179.4 million and over 14,000 job opportunities on the horizon — making FY2022 the most successful bidding year in the last two years.
FY2022 marked the business events industry’s third year in executing the Post Covid-19 Development Strategy (PCDS) 2030. One of the industry’s objectives is to align with the PCDS 2030 by focusing on securing sustainable, legacy-driven business events from the 6 priority economic sectors (manufacturing, agriculture, tourism, forestry, mining and services) and 7 enabler sectors (digital transformation, innovation, education & human capital, basic infrastructure, utilities, transport and renewable energy).
Sarawak is becoming widely recognised worldwide as a legacy impact destination where business events are optimised to leave a positive and lasting impact on society. For secured events in FY2022, the legacy performance recorded an 82% success rate with 91 out of 100 secured events planning to drive benefits to sectors, trade and investment, communities, the environment and governance. A total of 485 impacts were identified with the highest on the Services, Tourism, Agriculture, Education & Human Capital, Innovation and Digital Transformation sectors.
Meanwhile, for hosted events, all 100 business events were marked as legacy driven, achieving a 100% success rate. A total of 553 impacts were recorded with the highest also on the Services, Tourism, Agriculture, Education & Human Capital, Innovation and Digital Transformation sectors.
The campaign, which is centred around value creation and collaborations, also helped score other notable achievements including Sarawak winning three international film awards for its business events short films, the launch of the International Journal of Business Events and Legacies, 67 industry partners obtaining international event certifications and 3 Memoranda of Understanding to position Sarawak as a legacy impact destination.
Between 2006 and 2022, Sarawak hosted 1,082 business events with a total economic impact of RM3.23 billion providing more than 258,000 job opportunities to the local communities.
For more information visit https://businesseventssarawak.com/.