Building and Bridging Cultures
In 2024, SITE members will gather in Istanbul, Turkey, a destination with powerful symbolic significance, sitting at the very crossroads of East and West, mediating two cultures and channelling a heritage whose roots are vast and deep. Around 800 attendees are expected to attend the event between 26 and 29 February 2024.
Attendees will connect with incentive travel professionals from all over the world, learn the latest from the greatest, discover a scintillating destination and celebrate SITE and the incentive travel industry. SITE has identified several topics and themes that will impact destinations and the entire incentive travel supply chain in 2024 and beyond.
The topics for the 2024 edition include Shifting Demographics, New Technology & AI, Business Case for Incentive Travel, Sustainability and DEIB – Diversity, Equity, Inclusion & Belonging.
SITE is committed in 2024 to “building and bridging cultures” — a mantra baked into the association’s mission and vision, and one that depends on their members and friends from around the industry to truly deliver.
In Istanbul, attendees will discover how incentive travel fosters workplace relations, builds corporate culture and ensures peak performance through mainstage and breakout sessions. Participants will also look at how travel experiences, when designed and executed well, truly transform individuals and organizations, acting as a bridge between cultures and building tolerance, acceptance and mutual understanding.
Source: SITE
