The most-read editorials in the past year
In the past year, our editor-in-chief kept his finger on the pulse of the industry, regularly writing about rising trends and the impediments event professionals face. Writing about the advent of ESRS Standards, the key MICE events in the industry and AI, his articles combine a trove of experience with his geographical passion. From all of us at Kongres Magazine, we wish you a prosperous 2025 and hope the articles from our founder help you navigate uncharted waters ahead.
Below are the most-read editorial stories in 2024.
Which MICE B2B events should we attend in 2024?
This article dissected the geography of key MICE events, highlighting must-attend shows in our industry.
Which technologies are trending in event organising?
Gorazd Čad examined the rise of AI and concluded that technology cannot replace the authentic and profound human ties we create in person.
How will ESRS Standards change the game for event organisers?
It seems the period of sustainable fairytales is finally ending with the advent of ESRS Standards.
(Un)fair play
Clients do not exploit event agencies based on conspiracy theories but because we let them exploit us.
And the wheel bend, and the story end!
Gorazd gave the lowdown on the state of the industry’s sustainable transformation based on visiting the IMEX trade show 2024.
Why is LinkedIn the king of social media in the meetings industry?
The findings from last year’s Kongres Barometer research conducted by Kongres Magazine have underlined Linkedin’s significance.
Little More Than Nothing
Less is more is a concept that advocates quality over quantity, regeneration, producing less waste and reducing our detrimental effect.
Rhythm or algorithm?
An intimate visit of Niš led to the exploration of the phenomenon of kafanas, the smoky, rowdy bars, filled with merak, most abundant in Serbia.
They would sell their own mother to tourists if they could!
Why did over-tourism making headlines in the media during scorching July days?
All that glitters is not gold
Excellent marketing sells itself, giving answers to perennial life questions, whereas poor marketing is more often a mere copy and caricature of itself.
A lap of honour for marathon runners
In Ljubljana, we have envisaged a marathon vision to create a movement for responsible event organisation based on measuring multiplicative and regenerative effects.
Why was the opening ceremony of the Paris Olympics named the most iconic event in 2024?
The expert part of the public was univocal and confirmed that the opening of the Paris Olympics is undoubtedly the best event in 2024 at the BEA World Festival.
Sixth sense in the meetings industry
Why it is still better to rely on hard facts and ROI instead of personal feelings.
Peruse all editorials published in 2024 at: https://kongres-magazine.eu/category/meetings-rocknroll/.