Q1: What makes your destination truly unique for meeting planners?
Rimske Terme is a hidden treasure that combines rich Roman history with modern wellness and conference facilities, nestled in Slovenia’s pristine countryside. What truly sets us apart is the fusion of natural healing waters, timeless architecture, and a tranquil environment that fosters both productivity and inspiration. Our destination offers planners a refreshing alternative to urban centers, enjoying calm and clarity.
Q2: If your destination were a personality, how would you describe it?
Think of someone who blends timeless traditions with a modern approach. It’s a personality that welcomes you with genuine hospitality, nurtures your well-being and supports you with impeccable service.
Q3: What are the three key experiences that every event attendee should have when visiting your destination?
Thermal water treatments where every drop supports your journey to renewal and offers you a chance to unwind and recharge.
Peaceful moments in the heart of nature where panoramic views greet you from every corner, and you can enjoy the perfect combination of productivity and relaxation.
Local Slovenian gastronomy, where seasonal ingredients and time-honoured recipes come together in an authentic yet modern experience.

Q4: How has your destination positioned itself as a leader in the meetings industry?
As a boutique meeting destination, we have provided a perfect combination of business and well-being. Under one roof, we offer a wide range of wellness treatments, modern conference spaces, luxury accommodation and authentic Slovenian gastronomy.
Q5: What are the biggest challenges and opportunities you foresee in the industry over the next three years?
I think one of the biggest challenges will be increasing competition among the destinations, which will encourage us to highlight our uniqueness and what makes our destination truly special.
When discussing uniqueness, the focus on sustainability will be a key element in crafting tailored proposals. While sustainability is a global trend that everyone is talking about, not all destinations truly embrace it in practice. This is where we have a great opportunity to fully implement sustainability into every aspect of our offerings.
Q6: How do you engage with international event organisers and decision-makers to showcase your destination?
We prioritise personal outreach and thus aim to create a trustful relationship based on a deep understanding of their needs and goals.
We also host FAM trips that allow us to showcase the best of our destination and offer participants to experience the magic of Rimske Terme.

Q7: How is your destination innovating in the business events sector?
Combining business with nature is the foundation of our proposals. Flexible indoor and outdoor setups, creating holistic experiences during coffee breaks and providing catering in the middle of pristine nature to energise the attendees. All of this is tied together into an exceptional culinary story where local cuisine meets a modern approach.
Q8: What sustainable practices have you integrated to make meetings and events more environmentally responsible?
At Rimske Terme, we are committed to making every event as eco-friendly as possible. Optimising energy use by utilising smart systems, conserving water by careful management of our water resources, reducing plastic waste by minimising single-use plastics and replacing them with sustainable alternatives, providing local gastronomy to support regional farmers and reducing our carbon footprint.
Q9: How do you balance heritage and modernity to create an appealing business tourism experience?
At Rimske Terme, history and modernity go hand in hand. Our Roman-inspired architecture and thermal traditions provide a unique sense of place.
These historical elements are carefully preserved and woven into the guest experience, creating a setting that feels both timeless and inspiring. At the same time, we’ve integrated modern infrastructure, cutting-edge technology, and flexible event spaces that meet the expectations of today’s business travellers.

Q10: How do you support local businesses, suppliers, and venues in growing their appeal for international meetings?
We believe that authentic experiences come from strong local partnerships. That’s why we actively collaborate with local food producers, nearby brewery and different local creators of authentic Slovenian flavors to showcase the richness of Slovenian gastronomy at our events. By sourcing locally and seasonally, we provide high-quality, sustainable catering and also support small-scale producers and promote regional identity. In addition, we work with nearby venues and experience providers to extend our offering by creating tailored programs that highlight the best our region has to offer.
Q11: What initiatives do you have in place to ensure long-term growth in the MICE sector?
We are investing in technological upgrades, expanding our medical and wellness-based event offerings, developing new partnerships with local and international agencies, and collaborating with local and national corporate partners to redefine the meaning of luxury tourism by prioritising quality over quantity. All in all, the most important thing remains – crafting a unique story for every guest and creating truly memorable and meaningful business events that stand out in a competitive market.
Q12: What advice would you give to hotels looking to elevate their profile in the meetings industry?
Know your strengths, focus on what sets you apart and make it your standout feature. It’s not about being everything to everyone, it’s about offering something meaningful and unique. And never underestimate the power of a personalised, human touch.
Find out more about Rimske Terme here.