ICCA is strengthening its commitment to sustainability and advocacy with the appointment of Alexander Alles as Senior Director, Advocacy and Sustainability.
Alexander will join the ICCA team effective 1 April as part of ICCA’s ongoing efforts to advance these two core strategic pillars.
Advocacy and sustainability sit at the heart of the industry’s future. As the global meetings and events industry navigates complex shifts, ICCA is making a clear and deliberate investment in senior leadership to drive these priorities.

The creation of this senior role represents ICCA’s dedication to:
– Embedding global sustainability as a fundamental pillar of industry development
– Leading global advocacy efforts that elevate the value and impact of business events
– Supporting members with actionable pathways, helping them move from intention to implementation
– Championing progress among regions, sectors, and stakeholders
A Key Investment in the Future of Global Business Meetings and Events
Alexander’s appointment reflects ICCA’s long-term commitment to advocating for the value and strategic positioning of international business meetings and events; amplifying the industry’s voice; and accelerating sustainable transformation. He will lead ICCA’s global advocacy and sustainability strategy, working closely with:
– ICCA Members and key partners
– Policymakers and international institutions
– ICCA’s regional teams and global community
This role ensures ICCA can continue to drive forward the initiatives, frameworks, and partnerships required to support our industry at a moment when sustainability expectations and advocacy challenges are rapidly evolving.
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