tallinn_estonian_convention_bureau
Photo credit: Estonian Convention Bureau

SINGING AND SKYPING DESTINATION

COMPARISON WITH THE REGION

In terms of congress needs, of the Baltic triplets, Tallinn is probably the most picturesque and diverse. The city has gone through many historical changes, right through from the medieval salesmen and knights of the Teutonic order, to the protestant reformation, Swedish and Russian imperialism, turbulences of both Wars and then to the Soviet Union, before finally independence and the flourishing of its IT-industry and capitalism. All of these events today create a special culture that is the basis for the development of a congress industry not lagging behind the competitive destinations. The congress industry is going through a real boom and Tallinn, with this year’s EU presidency, certainly deserves a strong round of applause. Tourism is a branch of the economy that develops fast. According to the “Tallinn 2025” strategic plan, the capital of Estonia could become a centre of festival and event tourism in the Baltic Sea region.

MTLG INDEX / 2019 EDITION

DESTINATION CAPACITY

The number of 4* and 5* category hotel rooms: 5,056
The number of 4* and 5* category hotels: 38
Banquet hall maximum capacity: 1,200
The largest hall in the city (in m2): 3,000 m2
Destination population: 440,776
Maximum hall capacity in theatre style: 1,892

DESTINATION INDICATORS 2019

ICCA Index – worldwide ranking – numbers of meetings49 / 4.40
ACI Airport Connectivity Index1,830 / 3.49
Numbeo Quality of Life Index174,93 / 3.52
Numbeo Safety Index78,91 / 4.34

MTLG CATEGORY

L  MEETING DESTINATION

Destinations that can host up to 2000 congress attendees.

OVERALL PERFORMANCE

TALLINN INDIVIDUAL GRADES 2019
Natural and cultural factors:4.60
General and transport infrastructure:4.68
Tourist infrastructure:4.71
Meeting infrastructure:4.77
Subjective grade:4.76
Marketing Buzz:4.74
ICCA index:4.40
Numbeo quality of life Index:3.52
Numbeo Safety Index:4.34
ACI Airport Connectivity Index3.49
DESTINATION MARK:4.36

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SOURCEKONGRES MAGAZINE
A long-time meetings industry addict, Gorazd is the Founder and owner of marketing and event agency Toleranca Marketing. He has many years of experience in planning, preparing and carrying out large international meetings and exhibitions. As the founder of the "Power to the Meetings" methodology, he still firmly believes in the power of live events and human to human communication. He is also the author of numerous articles and editor-in-chief of the meetings industry magazine Kongres Magazine.