After 33 physical editions dedicated to the newcomers in the Industry, ECM Summer School adapted last year to established professionals with strategic discussions on the resilience of our sector.
Interactive discussions will focus on the themes of people (inclusivity, diversity, wellbeing at work…), places (destination legislation, virtual & hybrid events, legacy, sustainability…) and business (bidding, business plans for virtual events, data, keeping business during a pandemic, tradeshows…).
“We firmly believe that ongoing education in the Meetings Industry is a success factor for future business. We aim to bring the industry professionals closer, share perspectives and strengthen networks in these challenging times when collaboration is key with the help of the most qualified and senior Meetings Industry experts. Whilst we hope to be able to meet in-person soon, it is with great pleasure that we will welcome all participants online for the ECM Summer School 2021, on August 24-26, 2021!” concludes Petra Stušek, ECM President.
“Based on last years’ experience, and on the current context, we’ve set up a special edition tailored for all Meetings Industry professionals, no matter their level of experience, to give them the opportunity to interact with senior experts and learn from each other with relevant presentations and engaging activities. It is paramount for all the meeting professionals to create a moment where all the actors in this multifaceted and complex industry can finally discuss at a higher level what are the new formats, patterns and protocols that regulate our industry after such a period of big changes. Hosted on a digital platform, this new well-thought-out programme holds the promise of three interactive and insightful half-days to cover what makes our industry fantastic: BUSINESS, PEOPLE and PLACES. We are taking advantage of the online world to deliver more content and create a space fit to exchange and challenge ourselves with different formats and sessions, while allowing you to network with your peers, all from the comfort of your home and office,” said Pier Paolo Mariotti, ECM Summer School Course Director.
More information and programme can be found on www.europeancitiesmarketing.com.
