granada_spain
Photo Credit: Canva/Pixabay

CONGRESS CITY WITH TEMPERAMENT

COMPARISON WITH THE REGION

This might come across as something of an exaggeration, but such a rich combination of natural and historical experiences and contrasts are difficult to find in the otherwise attraction-loaded Spain. Granada is nestled between the largest Spanish ski resort of Sierra Nevada and the nearby Costa del Tropico. This creates an unprecedented combination of experiences that attracts both incentive organisers as well as organisers of professional associations. In our view, the number of events would increase with better airline accessibility – the city has great potential in the fields of science and new technologies that are not yet able to be fully exploited.

granada_spain
Photo Credit: Canva/Pixabay

MTLG INDEX / 2021 EDITION

DESTINATION CAPACITY

  • The number of 4* and 5* category hotel rooms: 4,200
  • The number of 4* and 5* category hotels: 40
  • Banquet hall maximum capacity: 659
  • The largest hall in the city (in m2): 4,000 m2
  • Destination population: 237,540
  • Maximum hall capacity in theatre style: 1,999
  • Number of studios for digital and hybrid events NA
  • Average internet speed when organising event 24 Mbps

DESTINATION INDICATORS 2021

ICCA Index – worldwide ranking – numbers of meetings150 / 3.15
ACI Airport Connectivity Index*263 / 2.43
Numbeo Quality of Life Index**164,49 / 3.30
Numbeo Safety Index***70,86 / 3.91
Nomad List Overall Score2.88
Digital communication indexNA
Alexa ranking of websiteNA

 

READ MORE ABOUT THE MEETING EXPERIENCE INDEX: https://kongres-magazine.eu/mtlg-meetologues-of-new-europe/


 

*ACI Europe Airport Connectivity (higher is better) is based on the SEO NetScan connectivity model, which measures airport connectivity in a more comprehensive way. It measures the number and quality of direct/non-stop connections as well as indirect connections via other airports. The NetScan model brings the most relevant connection components of every single market (frequency, travel time, connecting time) together into a single indicator: the Airport Connectivity Index. Find out more at www.aci-europe.org.

**NUMBEO Quality of Life Index (higher is better) is an estimation of overall quality of life by using empirical formula which takes into account purchasing power index (higher is better), pollution index (lower is better), house price to income ratio (lower is better), cost of living index (lower is better), safety index (higher is better), health care index (higher is better), traffic commute time index (lower is better) and climate index (higher is better). Find out more at www.numbeo.com.

***NUMBEO Safety Index (higher is better) is an estimation of the overall level of safety in a given city or a country. Find out more at www.numbeo.com.

MTLG CATEGORY

L MEETING DESTINATION

Destinations that can host up to 2000 attendees.

OVERALL PERFORMANCE

GRANADA INDIVIDUAL GRADES 2021 
Natural and cultural factors4.85
General and transport infrastructure4.35
Tourist infrastructure4.81
Meeting infrastructure4.73
Subjective grade4.65
Marketing Buzz4.41
ICCA index - worldwide ranking3.15
Numbeo Quality of life Index3.30
Numbeo Safety Index3.91
ACI Airport Connectivity Index2.43
Nomad List Overall Score2.88
FINAL GRADE4.06
5 YEARS RESULTS20172018201920202021
FINAL GRADE4.074.024.004.064.06

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