Since the first edition, Conventa Crossover has evolved and become one of the most relevant platforms for bolstering creative discourse within the meetings industry. This year’s programme will prompt speakers and attendees to seek answers about the future regenerative role of events. An integral part of the event is Conventa Best Event Award, honouring the best regional events. Winners in eleven categories will be announced at the closing ceremony on Tuesday, 29 August 2023.
No More Boring Events
The guiding principle of the festival is: No More Boring Events. The organisers have been following that principle when selecting the content, speakers, format and event moderator since the first edition. The organisers say this is why Conventa Crossover hosts representatives from the most distinguished European event agencies.
The central topic of this year’s Conventa Crossover is E2E (Evt2Exp) – from boring events to immersive experiences. Both speakers and attendees will focus on creating better events and transforming them into immersive experiences in person, digitally and in the metaverse. Conventa Crossover will also shine a light on the lasting sustainable legacy of events.
The organisers decided to connect the three main topics of the event and build on last year’s themes:
CREATIVITY leads to INNOVATION
INNOVATION is necessary for REGENERATION
REGENERATION needs CREATIVITY
Participants will hear about practical examples of avoiding Mr. Murphy at events, how to change boring events into inspiring, interactive and quality experiences and why great content is a prerequisite for the success of an event. Attendees will also learn about creating inspiring content, achieving measurable ROI and ROE for attendees and organisers, and transforming a passive audience into an engaged crowd by moderation techniques. Speakers will discuss why preparing for an event is integral and why event organisers must put 16 hours of preparation into one hour of the programme.
An inspiring programme with a focus on regeneration
In addition, speakers will reveal how to listen and understand what attendees expect, think and feel. In light of the event’s sustainable agenda, the programme will include sessions on organising events with minimal carbon footprint events, and lectures on the regenerative effects of events and measuring their results. Attendees will discover numerous methods and techniques to help them organise future events.
The event will be moderated by Juraj Holub, one of the iconic moderators from Masters of Moderation. Juraj Holub will guarantee the event will spark engagement and fulfil the organisers’ promise: No More Boring Events. The lineup of speakers for Crossover will be announced in May.
Conventa Crossover is organised by Toleranca marketing and Conventa trade show in cooperation with Ljubljana Tourism, the Slovenian Tourist Board and the Slovenian Convention Bureau.
Find out more about the event and secure your place here.