The research, conducted in June 2026, focused on one of the industry’s most urgent priorities: its people. It also revealed that one in five organisations has experienced a reduction in workforce size in the last 12 months due to ongoing cost pressures, market uncertainty, and anticipated decreases in demand.
Workforce structures are shifting rapidly
More than half (51%) of respondents highlighted that the composition of their workforce has changed in the last 12 months, reflecting an industry in transition as employers rapidly adapt to rising costs and changing operational demands.
In particular, just over a quarter (26%) said they were focusing more on senior or experienced employees, while the same proportion increased multi‑skilling across teams, suggesting that businesses are looking for smarter ways to strengthen capability and control costs without affecting operational performance.
Economic pressures are redefining recruitment
Rising operating costs are influencing recruitment plans for more than two-thirds (69%) of organisations, making them the most significant external pressure facing employers.
The potential impact of increased Employer’s National Insurance and the National Minimum Wage was widely reported, and the latest MIA Insights reveal that these changes have affected recruitment plans for more than half of respondents.
Pressures such as these are directly impacting hiring decisions: 4 in 10 organisations have delayed recruitment, while a similar proportion (38%) have increased workloads for existing employees rather than hiring.

Wellbeing in the workplace
The findings reveal encouraging progress in wellbeing in the events industry, with more organisations embedding employee wellbeing into their cultures and employees reporting strong levels of work-life balance.
This focus on wellbeing appears to be having a positive impact, with over three-quarters (77%) agreeing with the statement: “I have a good work-life balance.”
Despite this progress, the findings also show there is still work to be done. Almost half (48%) report an increase in burnout, stress or wellbeing‑related issues over the last 12 months, with high workloads identified as the leading cause, closely followed by staffing shortages and financial pressures.
These findings suggest that while organisations are making meaningful progress in embedding wellbeing into workplace culture, efforts to manage costs and operate with leaner workforces are increasing pressure on those remaining within the business.
The future workforce
Confidence in the industry’s ability to attract future talent remains mixed, with more than half (57%) of employers expressing uncertainty about the sector’s ability to secure the workforce it needs in the years ahead.
This has led many employers to take action, with almost three-quarters (73%) actively developing early‑career staff for future leadership roles, and over a third of organisations (38%) increasing their investment in training and development.
In particular, employers identified leadership, AI and automation, creativity, communication and customer experience as the most important skills for the next three to five years.
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