skopje_macedonia
Photo Credit: Visit Skopje

AT THE CROSSROADS OF INTERNATIONAL PATHS

COMPARISON WITH THE REGION

As the capital of Macedonia, Skopje is a crossroads of international paths and has all the predispositions to develop the meetings industry. It still has a long way of investing in infrastructure. Its nearest neighbour is the Greek city Thessaloniki, which is far more developed and hosts up to 15 international congresses annually, in comparison to Skopje which only hosts 1 according to ICCA. In Skopje, a convention can be organized with some effort, yet for a serious breakthrough, it needs to look to its neighbours for a model of successful development – the Thessaloniki Convention and Visitors Bureau, which combines over 100 members.

skopje_macedonia

MTLG INDEX / 2021 EDITION

DESTINATION CAPACITY

  • The number of 4* and 5* category hotel rooms: 2,350
  • The number of 4* and 5* category hotels: 25
  • Banquet hall maximum capacity: 500
  • The largest hall in the city (in m2): 10,900 m2
  • Destination population: 546,824
  • Maximum hall capacity in theatre style: 2,346
  • Number of studios for digital and hybrid events 25
  • Average internet speed when organising event 31 Mbps
skopje_macedonia

DESTINATION INDICATORS 2021

ICCA Index – worldwide ranking – numbers of meetings247 / 1.92
ACI Airport Connectivity Index*563 / 2.76
Numbeo Quality of Life Index**102,44 / 2.07
Numbeo Safety Index***56,04 / 3.09
Nomad List Overall Score3.35
Digital communication indexNA
Alexa ranking of websiteNA

 

READ MORE ABOUT THE MEETING EXPERIENCE INDEX: https://kongres-magazine.eu/mtlg-meetologues-of-new-europe/

 

*ACI Europe Airport Connectivity (higher is better) is based on the SEO NetScan connectivity model, which measures airport connectivity in a more comprehensive way. It measures the number and quality of direct/non-stop connections as well as indirect connections via other airports. The NetScan model brings the most relevant connection components of every single market (frequency, travel time, connecting time) together into a single indicator: the Airport Connectivity Index. Find out more at www.aci-europe.org.

**NUMBEO Quality of Life Index (higher is better) is an estimation of overall quality of life by using empirical formula which takes into account purchasing power index (higher is better), pollution index (lower is better), house price to income ratio (lower is better), cost of living index (lower is better), safety index (higher is better), health care index (higher is better), traffic commute time index (lower is better) and climate index (higher is better). Find out more at www.numbeo.com.

***NUMBEO Safety Index (higher is better) is an estimation of the overall level of safety in a given city or a country. Find out more at www.numbeo.com.

MTLG CATEGORY

L – MEETING DESTINATION

Destinations that can host up to 2000 attendees.

OVERALL PERFORMANCE

SKOPJE INDIVIDUAL GRADES 2021
Natural and cultural factors4.50
General and transport infrastructure4.35
Tourist infrastructure4.64
Meeting infrastructure4.42
Subjective grade4.56
Marketing Buzz3.40
ICCA index - worldwide ranking1.92
Numbeo Quality of life Index2.07
Numbeo Safety Index3.09
ACI Airport Connectivity Index2.76
Nomad List Overall Score3.35
FINAL GRADE3.57
5 YEARS RESULTS20172018201920202021
FINAL GRADE3.543.493.553.573.57

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