Hristina Stojilković, DMC Vekol


Immediately after obtaining my BA degree in Political Science and enrolling into MA studies in International Affairs, I experienced my earliest professional exposure to marketing and PR, and fell irredeemably in love with its creativity craze and diversity. Little did I anticipate that my career was to take a sharp twist just a couple of years later, when I stumbled upon a milestone opportunity to become a part of the meetings & events industry.

Q: What is your favorite meetings brand?
It has to be Crown plaza. Belgrade is a MICE destination on the rise and several luxury hotels are being opened every year; nevertheless, such hospitality, professionalism and responsiveness is still difficult to find. It’s a place where a business arrangement stops being business arrangement and becomes a joint venture.

Q: What’s the bravest thing you’ve ever done?
Back in 2013, after being elected Serbian national representative at International Conference on Conflict Journalism, I packed my bags and went to Israel – a country that was at the time on the edge of a civil war. What started out like a hasty and perilous decision, turned up to be one of those once-in-a-lifetime experiences, including a visit to the US military base at the very border of Gaza Strip.

Q: What’s your alternative career fantasy?
Starting a university course on how to passionately and creatively articulate your advantages and then wisely advocate them seems like a decent alternative, especially at a later age.

Q: What are you obsessed with at the moment?
I am utterly obsessed with making my country and its entire magnificent and charming potential look as worthy and attractive to foreigners as it does to us, locals. In the end, what’s an obsession if it’s easily achievable?

Q: Your goals before 50?
Fast forward a few decades, in a world that is changing drastically and exponentially, I would consider a success getting up in the morning thirty years from now being able to feel equally curious and cheerful as I do today, despite all the possible challenges and difficulties in the meantime.