Try Before You Buy is one of our most successful projects, that has been organised in live form for many different destinations. Our concept is innovative, as it allows potential buyers to experience the destination first-hand through exciting activities. Unfortunately, the live version of Try Before You Buy was stopped in its tracks by COVID-19. The Toleranca Marketing team has used the lockdown period for developing and testing different forms of online events and decided to carry out an ONLINE DESTINATION EXPERIENCE. The first online version of the “Try Before You Buy” experience will be hosted by Ural Congress Bureau
THE ONLINE VERSION OF OUR BESTSELLER
"TRY BEFORE YOU BUY" FORMAT
Then get ready to meet EKATERINBURG, the MICE meteorite from the Ural mountains
TUESDAY, 20 October 2020 at 11:00 (CET)
EXPERIENCE THE URALS FROM YOUR LIVING ROOM
Join the online destination experience, hosted by Ural Congress Bureau. The engaging online event will bring you closer to Ekaterinburg, the heart of the Ural region. Ekaterinburg lies on the border between Europe and Asia and bridges the gap between the two parts of the world, which is one of its key advantages. Historically, Yekaterinburg has been perceived as the entrance to Asia, which could explain it grew into one of the most developed countries in Russia.
EKATERINBURG IS WAITING FOR YOU!
Forget every stereotype that you’ve heard about Ekaterinburg. Only one is true. The winters are extremely cold, but the people, extremely warm and immensely hospitable. Ekaterinburg is the creative industry capital, a science hub and the heart of one of the most impressive congress stories. It should certainly be on your list of must-visit destination after COVID-19.
11:00 – Intro: Welcome to Ekaterinburg and Sverdlovsk Region
11:03 – Welcome address by moderator Gorazd Čad
11:04 – Welcome address by Ms. Marina Gostykhina from the Ural Congress Bureau
11:07 – Sverdlovsk region for meetings and events
Independent presentation by Gorazd Čad based on MTLG 2020
11:17 – Learn more about the ICC Ekaterinburg EXPO: an architectural and technological gem – by Mr. Stevan Vasconcelos-Barrote, International development manager
11:24 – Meet Ms.Yulia Bugueva, Meetings and Event Manager at the USTA Group that combines the best business hotels in Ekaterinburg
11:31 – Virtual excursion to a special venue: Museum of Military Vehicles with Ms. Anastasiia Savinkova, speaker communication specialist of UMMC Museum Complex
11:41 – TOP 5 reasons to organise your event in the Sverdlovsk region by Ms. Marina Gostykhina from the Ural Congress Bureau
11:45 – Q&A
11:55 – Conclusion and final thoughts by the moderator
Upon filling out the registration form, you will be sent the information for accessing the webinar room on the Clickmeeting platform to your email.
Štihova 4, 1000 Ljubljana
Gorazd Čad, CEO
T: +386 (0)1 430 51 03